Tennis sensation Novak Djokovic has been appointed as global brand ambassador and wellness advisor by Qatar Airways.
Novak Djokovic has joined Qatar Airways as a Global Brand Ambassador and Wellness Advisor, marking an exciting new alliance. With this multi-year partnership, Qatar Airways becomes Novak Djokovic’s Official Airline Partner, uniting the world’s best airline, as determined by Skytrax in 2024, with a sports legend known for excellence, tenacity, and appeal on a worldwide scale.
This partnership marks another milestone in Qatar Airways’ portfolio of high-profile global sports partnerships, including the likes of FIFA, AFC, UEFA, Paris-Saint Germain (PSG), FC Internazionale Milano, The Royal Challengers Bangalore (RCB), CONCACAF, Formula 1®, MotoGP, the IRONMAN Triathlon Series, the United Rugby Championship (URC) and European Professional Club Rugby (EPCR), French Rugby Team – Section Paloise, The British and Irish Lions Tour of Australia 2025, The Brooklyn Nets NBA Team, and multiple other disciplines including Australian football, equestrian, kitesurfing, motor racing, padel, squash, and tennis.
The collaboration also demonstrates the mutual dedication to advancing wellbeing. Novak Djokovic’s proprietary “Regenesis” Pod technology, a cutting-edge approach to wellness and recuperation, will be made available in Qatar. The Regenesis Pod offers cutting-edge recovery techniques for both individuals and athletes, with the goal of improving physical recovery and performance. By introducing this technology to the area, Qatar Airways and Novak Djokovic hope to transform athletic rehabilitation and wellbeing, giving the airline’s employees access to the newest advancements in sports science.
The Qatar ExxonMobil Open, a renowned competition that has been conducted since 1993, will be further enhanced by Qatar Airways’ collaboration with Novak Djokovic. The Qatar ExxonMobil Open, which is now an ATP 500 event, is poised to cede its place in the world of tennis. Through this partnership, which will capitalize on his unmatched tennis status and influence, the tournament will become more well-known, draw elite players, and reach a wider global audience, solidifying its reputation as a top tennis event.
By: Comfort Larry (GhanaNet Radio)
